Welcome to African Storybook Media
And so it's over. Africa's first football Word Cup is done and dusted. It's been a massive success, despite the naysayers' predictions of doom & gloom. Ironically - because of the manner in which it has been seen to have killed the soul of the game - the success is largely due to the Swiss-German efficiency introduced and demanded by FIFA.As we wrote at the beginning of the event, the world came and watched, irrespective of recession hangovers, and was blown away by what Africa can offer. And what Southern Africa in particular already does offer.
Here at African Storybook, Alison and I too are constantly in awe of what we have. Every drive we take, every step we make...for fear of breaking into that classic number by Sting...this landscape, its people and opportunity, just gets better. It's a continent of beautiful places, each with their own compelling story. Many of these we have already told, with many more still to be done. It is in this context that we welcome you to the vibrant world of African Storybook.
This is the factory where Stories and Tales for the world of tourism, conservation and travel are identified and crafted. Editorially, our aim is to produce beautiful, well-written articles and picture-stories. It is also to bring out the best in deserving product and establishments, to tell their stories and to market them with an honesty that the consumer craves.
What is it that we do?
* We produce brochures and marketing material - electronic, hard and soft copy
* We produce television - editorial & commercial. Even for YouTube.
* We write articles for consumers & the trade.
* We consult to Lodges and Hotels. Having either worked at or reviewed over 200 such establishments around Africa, we can help with distinguishing from the rest of a crowded industry. We know what works and what doesn't.
Who do we work for - and with?
Two groups. The first is editorial; we produce television inserts for Carte Blanche, South Africa's top, multi-award (CNN) winning documentary and magazine programme. Just this year our inserts produced range from the crisis facing bees in South Africa, the role football played on Nelson Mandela's Robben Island, coping with cerebral palsy in the rural Transkei and an investigative piece on a controversial oil tank farm in Port Elizabeth. We also write and photograph for a selection of publications in South Africa and overseas.
The second group comprises the public relations and marketing industries. We use the power of Story to distinguish establishments within the tourism and conservation from their competition. With a wide experience that includes a deep knowledge of the sport, development and global political arenas, we are qualified to see to anyone's needs. Good people of sound ethics and integrity are always preferred.
That's the magic of Story. Whatever the topic, it speaks to anyone, anywhere.
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